What is Inbound/Outbound Call ?
The calls made by the customer to the Call center are the Inbound Calls while the calls made by the Representative from the call centre to the customer are called as Outbound Calls.

Inbound call centers receive customer calls relating to various products or processes across industries. Inbound call center services cater to customer support needs and allow companies to be rest assured that the company sales and support services are being carried out even when they are sleeping. The customer support agents respond to clients, customers or prospects in a timely, polite and professional manner. Latest technologies used in an inbound call center are CTI, Soft Phone, Predictive dialer software, ACD, IVR and Fax on Demand, Voice logging and call blending.

Maximization of efficiency of direct marketing efforts or involvement of the technical support team is the main aim of inbound call center services. They take up the work as if they are working for their own company and look into every minor detail to frame, nurture and make strong and long-lasting relationship with customers.

The range of services offered by inbound call centers include:

- ATM / POS locator service
- Application / Claims processing
- Subscription services
- Order taking
- Product information requests
- Increased sales and profits
- Sales closures
- Billing queries
- Troubleshooting for products and services
- Up-selling and Cross-selling
- Dealer locator service

In product market each call has a value every single missed call may have been turned into a sale. Inbound call centre service agents can answer all your customer calls whether they are 100 or 10,000, with maximum customer satisfaction.

Inbound call centers offer the benefits of incurring less costs on each sale, maximum phone, email and web chat productivity, increase in the number of appointments, customer base and lead generation, closed sales are hiked, chances of customer retention are more, enquiring customers can be provided immediate feedback, better results through test marketing and increased market share.