Outbound call center services use sophisticated communications technology like Phone calls, e-Mail, FAX, Voice over IP communications and Live Internet chat to enlist customers to purchase the services or products of the company. Outbound call centre services are similar to telemarketing where the representatives of the company call up customers to sell the company’s product or services.

Outbound Call Center Services can be found in the following areas:

- Telemarketing lead management
- Lead Generation / Qualification of telemarketing lead lists
- Decision Maker Contacts
- Appointment Scheduling
- Debt Collection Services
- Database Selling
- Market Intelligence Services
- Product Promotion
- Research Surveys and Polling
- Customer Satisfaction
- Telephone and Web Based Business Development
- Up Sell/Cross Sell Campaigns
- Direct Mail Follow-up
- Seminar Population
- Telebanking
- Direct response television
- Customer service management for international banks, software firms, telecom service providers, credit card companies etc.
- Airline ticketing and reservations
- Database cleansing and updating
- Third party verification
- Record verification
- Fraud detection /prevention Calls
- Welcome / thank-you calls
- Continuity sales calls
- Any kind of message delivery

Outbound call center facility has been developed to handle all telemarketing needs, from lead generation and product sales to database enhancement and management and follow up. Outbound call centers use high technology telecommunications systems including Private Branch Exchange (PBX), Interactive Voice Response (IVR), Internet Protocol (IP) telephony, Voice over the Internet (VOI), or Voice over IP (VoIP), and Automatic Speech Recognition (ASR).